Who We Are

Chapter is a Brand, Marketing and Creative Studio. We are here for your most critical moments, the ones that set the tone and drive you forward for years to come. Moments that define and shift culture, not just your industry.

Origins

From 2001 to 2003 I worked on my first agency and brand, Chapters and Layers, with my good friend Vincent Marjes. I was 22 and trying to learn everything; from brand strategy, marketing and product design, to international sales and distribution, web design, print design and probably more that I’m forgetting over 20 years later. I had always planned to shorten the name of my agency and brand to Chapter, and now finally feels like the right time. I’ve started and run 2 other agencies since then, both focused on creative execution using an agency formula. With Chapter, I am finally following the demand from my clients which has always been Brand work, first and foremost, with oversight of execution on the backend. Whether for a new brand, new product, pivotal moment or new athlete, I have always started as the core for any project. These crux moments are what Chapter exists for and as an individual, this is where I thrive.

This is the next Chapter.

We see the future and we find the white space, always staying ten steps ahead. We believe in brands and we believe in people. We are specialists at what we do, and what we do is create lasting brand equity in the most critical moments.

We live and work authentically, adjacent to the work we create and the brands we create for. We have been immersed in sport and creative culture our entire lives and we remain obsessed to this day. Our passion for them informs our deep understanding and respect for the brands and people we work with. We have been the client and the contractor. We are the consumer and the audience, giving us a deep understanding of both sides of the lens.